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Website Design common errors

by Henriette Martel

Information

  • Website's lack of focus and purpose.
  • Too much information per page.
  • Disorganised information.
  • Misleading headings.
  • No notification on time required for downloading files.

Layout

  • Cluttered layout.
  • Irrelevant graphics.
  • Overuse of colours and gimmicks (eg animated gifs).
  • Lack of consistency: pages don't look like they belong to the same website.
  • Reduced readability because of lack of contrast between background and text.
  • Backgrounds too bright, dark or busy.

Navigation

  • Links lead to unpredictable pages or websites.
  • Too many clicks to action links such as order form, contact us.
  • Scrolling horizontally.

© 2003 Henriette Martel


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Henriette Martel is a website strategist and author of 200 Marketing Ideas for Your Website'. Receive a free ebook when you subscribe to WEBmarketingcues, a free and valuable newsletter with articles, reviews and resources to help you market your own website. http://www.marketingcues.com

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