Website marketing
The 14 Biggest Branding Mistakes
Learn what are the biggest branding mistakes but also how to
avoid them.
Saying 'No' Gracefully to Customers
and Colleagues
Whether you are saying no to a collaborator asking you to do
something, or saying no to a potential client that you really don’t
want to have, the ability to say no gracefully is a key skill when
you are in business as a solo entrepreneur. Here are four quick
steps to learning this skill...
What do People Want Online? It’s not what you think it is
What people want online is a question guerrillas ask themselves a lot. Whether
it's for fun or work or something else, understanding a consumer's motives once
he or she logs on is a necessity. But the experts don't seem to agree on what
people want...
50 ways to use your website
A website is the most versatile and cost-effective marketing tool
on the market. Discover 50 ways to use your investment or should I
say your shopfront.
Creating a Catchy Marketing Concept
Magazines and newspapers treasure talented headline writers, but
the skill of creating a catchy concept is valuable and accessible to
business folks as well. Here are a few brainstorming aids to help
you think them up...
A Niche Can Make You Rich
Do you market to just about anybody who might want to buy what
you sell? If so, you miss out on a dynamic that multiplies profits. To select a promising population segment or occupational
group, use these criteria...
Theme Marketing
Well-executed themes get results in marketing because they reach
beyond features and benefits to engage emotions as well as the
intellect. In addition, they provide unity between words and
graphics and thus become more memorable. More ...
Five Explosive Marketing Strategies For Exponential Business Growth!
“What can you do now to INSTANTLY increase the profitability of your business?” Well, the answer is surprising simple. Change your strategy. Here are 5 ‘instantly deployable’ strategies that can take your business to new
heights, regardless of what product or service you’re selling.
Nine Ways to Create a Rock-Solid
Brand Identity Online
Branding has been a business buzzword for many years. But the
term has implications far beyond corporate logos, slick
packaging and commercial jingles. Here's tips to carve a focused identity
online.
Differentiation - Smart Marketing Strategies for the Solo Entrepreneur
Sure, you might have your 30-second elevator speech, but then
they ask you that dreaded question, “So what makes you different?”
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