Product Strategies
10 resourceful ways to recycle digital or small-ticket products
Have your product sales slowed down?
Do you want to give a new lease of life to your products? Why not
recycling them. Try these strategies...
Pricing Strategies
Value-pricing strategy: “We’re not the cheapest but…”
In this highly competitive online marketplace, it can be
difficult to persuade customers to buy from you when you offer a
similar product to your opposition but with a higher price tag. Next
time you consider reducing your price (and profit margin), try
value-pricing strategies instead.
10 simple strategies to add value to your product
Value is complex concept as there are many criteria on which
people assess it. These could be: convenience, visual or auditory
appeal, risk management, price versus benefits, peer recognition,
etc. As a starter, try these simple strategies to add value to your product...
Making the Price Right
When customers whine that prices seem too high, too many
businesses conclude that they need to slash what they charge. Pile on extra benefits that cost you little and mean a lot, such
as...
Eight Ways to Earn More Without
Working Harder
Conventional wisdom has it that there are only three ways to grow
your business: find new customers, increase the amount of each sale
to existing customers or get customers to buy more frequently. But
I've seen business owners go blank when presented with those three
options. So here is a more useful list of ways to increase your
total revenues without in most cases having to put in more hours at
the office.
Don't Use Yourself as Your Pricing
Yardstick
"I wouldn't pay more than what I charge now." If you are not a
member of your target market, toss this thought about your own
preferences out the window this very minute. What you consider a
reasonable price has nothing to do with how they spend money.
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