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Articles - index

Affiliate Marketing

• How to succeed with Affiliate Programs
• Google AdSense Tips, Tricks, and Secrets

Article Marketing

• Twelve Good Reasons Why You Should Write Articles to Promote Your Business

Copywriting

• The Anatomy of Hype
• Key steps in creating your reader persona
• Setting Out Bait Online
• Five Powerful Techniques that Produce Unstoppable Sales

Domains

• Benefits of having your own domain name
• Tips for choosing your domain name
• How to register a domain name
• The Domain Name debate: Brand versus Keywords

Email Marketing

• Email Builds Brands
• Spam: Where it Came From, and How to Escape It
• Do Your Potential Customers Forget About You?
• A New Breed Of Autoresponder, Auto Message Setup
• Email newsletter: do I need an autoresponder system?
• Email Etiquette: 7 Tips for Better Communication
• Email newsletters: 12 alternatives to writing ‘standard’ articles

Pricing Strategy

• Value-pricing strategy: “We’re not the cheapest but…”
• 10 simple strategies to add value to your product
• Making the Price Right

Product Strategy

• 10 resourceful ways to recycle digital or small-ticket products

Search Engine Optimisation

• Link Popularity explained and how to build links

Small Business Topics

• Don't Ever Apologize for Your Small Business!
• Making Smallness an Advantage
• Differentiation - Smart Marketing Strategies for the Solo Entrepreneur
• Saying 'No' Gracefully to Customers and Colleagues

Web Hosting

• What is web hosting
• Web hosting alternatives
• How to choose a web host

Website Content

• The Art of choosing Testimonials
• Why White Papers Make for Great Marketing Collateral

Website Design

• How to use colours
• Choose & Use the Best Colours: The Psychology of Colour
• Design tips for your website
• Website Design common errors

Website Marketing

• The 14 Biggest Branding Mistakes
• What do People Want Online? It’s not what you think it is.
• 50 ways to use your website
• Creating a Catchy Marketing Concept
• A Niche Can Make You Rich
• Theme Marketing
• Five Explosive Marketing Strategies For Exponential Business Growth!
• 9 Ways to Create a Rock-Solid Brand Identity Online

Website Planning

• Checklist for planning your website
• What to include in a small business website

Website Promotion

• Nearly Everyone Uses It, And So What?